Sue Parker, Owner of DARE Group Australia says when a cover letter that is relevant and personalized is a joy to read. 

To do this, Parker says extensive research on the purpose of the role, sector and interview process is essential. 

Most job advertisements contain small tasks and responsibilities that the potential employee will undertake, however, this information can be found. 

Including how to tackle issues that arise on the job and plans to achieve success can allow your cover letter to shine above your competitions and secure your job interview.

Parker says to use Google, LinkedIn and Industry Platforms for wider industry information on the job you are applying for. 

Another tip to help with gathering additional information about the role is to contact the hiring manager for the position prior to applying, this will show that you are eager to learn and grow in the position. 

Parker advises to ditch formal introduction and goodbyes as they are deemed as old fashion and not effective in the 2023 job climate. 

Her final tip is to personalize your letter, include language and personality that you would bring to the position as well as the communication you would use in the role. 

This will help your next cover letter stand out amongst a very big sea of competitors.